Toyota Corolla Campaign
Client: Toyota USA
Alyssa Bliss (Account)
Chelsea Tijerina (Art Diretor)
Jakob McQuade (Strategy)
Kim Jin (Production/Asset Management)
Matthew Peters (Production)
Pauline Phu (Account)
Samantha Kravietz (Designer)
Historically, the media landscape has centered around broadcast television. The world continues to shift into new areas, and TV itself changes as a platform advertisers need to evolve. At Saatchi & Saatchi, we launched a campaign for Toyota Corolla in the current media landscape, without utilizing traditional media platforms (i.e. TV, print, OOH).
wild posting and a DIY snapchat filter
We proudly won the No. 1 out of all four intern teams.
