Client: PlayStation
The Challenge
PlayStation wants to increase brand presence on TikTok but their premium, high-end branding conflicts with TikTok's down-to-earth content style.
The Solution
By inviting TikTok creators to co-create , PlayStation owned #GameTok hashtag a
Inviting TikTok creators to co-create and show off their love for PlayStation, PlayStation owned the #GameTok
The Result
#GameTok 37.2B views
-
Client: Amazon Games
THE CHALLENGE
Amazon Games needs a level-up to their TikTok creatives
THE SOLUTION
A customized 101+102 creative interactive workshop
THE RESULT
the client was very happy and exciting and engaging, but I was gone before I can know any quantifiable result
-
Client: EA Games, The Sims 4 #SparkSomething Campaign
The Challenge
EA would like to bring the Spark Something campaign to TikTok
The Solution
A custom creative workshop
The Result
EA @thesims first Branded Effect + Branded Mission buy
131.9M views
-
